About

Hi, I'm Usman.

Animal trainer, executive coach, ecotherapist and VR startup co-founder. They sound like different lives. To me, they're one story about connection.

Explore my world Book a free call

Usman standing on a giant hand-shaped couch above a green valley, looking out at the mountains — My travels in Latin America

My world

Five worlds, one thread.

The thread is connection: to yourself, each other and the world. Tap a world to read its story.

UsmanConnection

AnimalsMy first teachers

TechnologyFrom VR to AI

CoachingClarity, then action

NatureWhere I heal and grow

KinnwoodWhere it all comes together

Side questsHorse archery Travel Spanish, poco a poco

World 1 · Animals

Animals were my first teachers.

As a kid, my mum would take my siblings and me to play in the forest. Some of my best memories are playing Top Trumps with my brothers, learning about every animal in the pack without even noticing.

As I grew up, animals became my work. I've trained raptors, dogs, horses and cats.

What they taught me

"Animals show us so much about where we come from. When we choose to look, we can see the patterns and lessons in our own lives."

Read Wild Wisdom →It became a deck of cards: Wild Cards →

Usman smiling, with a bald eagle perched on his gloved hand — With a bald eagle

Usman crouching beside Kira, a German Shepherd — With Kira, a German Shepherd

Usman as a young boy riding a pony — Me as a kid

Usman smiling with an owl on his gloved hand — Training raptors

Usman smiling on a big black horse with a white star, in a sand arena — Riding horses

My journey with horses

I've always loved horses. Follow the trail →

Where it started
Learning in the arena
Bareback in the field
Training as a horse archer

↑ Back to the map

World 2 · Technology

I've always been curious about what's next.

I co-founded Babylon VR, a virtual reality startup. At the same time, I was training my service dog, Wonder, who came to the office with me.

Now I use AI every day. My AI team handles the busywork behind my website, my posts and Kinnwood, so more of me goes to people and the land.

What it taught me

AI is the helper. Never the headline.

A person in a virtual reality headset, reaching out with a controller — Inside virtual reality

A big $5,000 cheque made out to Babylon VR from the CNE Innovation Garage, August 2016 — Babylon VR's $5,000 cheque, CNE Innovation Garage, 2016

Two people in Babylon VR shirts standing with astronaut Jeremy Hansen, in a blue flight suit — The Babylon VR crew with Jeremy Hansen, Canadian astronaut

The Babylon VR team standing in a row with a yellow puppy — The Babylon VR team

Usman sitting on the grass with Wonder, the yellow Labrador service dog he trained — With Wonder, the service dog I trained

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World 3 · Coaching

Today, I help people get clear.

I help high achievers who feel stuck get clear on what they want, and then achieve it.

Everything from my other worlds shows up in that work: the patience I learned from animals, the builder in me from tech, and the calm I find outside.

How I can help youLegacy Launch →Get clear on what you want, then build it and launch it, 1:1 with me.

Usman in a dark suit standing in a green field in the south of England, looking into the distance — The South, England

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World 4 · Nature

Nature is where I heal and grow.

Nature has always been my source of inspiration, peace and healing. So I got certified in ecotherapy: using time in nature to feel better and grow.

I've lived on two continents and travelled to 17+ countries, and nature has never failed to move me.

What it taught me

Getting clear on what you want often starts with getting outside.

Read What is Ecotherapy? →

Usman smiling on Acatenango volcano at sunrise, above a sea of clouds — Summiting Acatenango volcano, 3,976 m

Usman standing on a wooden deck high above the water in Guatemala, a green hill behind him — My travels to Guatemala

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World 5 · Kinnwood

Now I'm building Kinnwood.

Kinnwood is a 50-acre nature playground and event sanctuary for human connection. It's where my worlds meet: nature, people, and the tools that help me build it.

Explore Kinnwood